Kenya Breweries Limited (KBL), through its flagship brand Tusker, has kicked off its festive season celebrations with beer festivals in Kiserian and Siaya, bringing together music, entertainment and beer experiences as the holiday season approaches.
The celebrations took place over the weekend at Enkang in Kiserian and Nebraska in Ugunja, Siaya County, where revellers enjoyed performances from some of Kenya’s popular entertainers.
At Enkang, the evening took on a Mugithi theme, with Tonny Young headlining the entertainment. In Siaya, Willy Paul brought his signature stage energy to Nebraska, performing alongside an army of DJs. The show also saw fans join him on stage throughout his set.
Both events offered free entry, giving attendees an opportunity to enjoy live entertainment, socialise and sample products from KBL’s portfolio, which includes lagers, stouts, ciders and malts.
Speaking about the launch, Rediet Yigezu, Marketing Manager at Kenya Breweries Limited, said the company was looking forward to extending its celebrations and consumer experiences throughout the festive season.
“We are delighted to extend the celebration of beer into the Festive season. We look forward to offering more of our consumers access to the experiences and offers on our products. At KBL we believe in celebrating life every day, and the holidays give us even more reason to do so, however we urge our consumers to enjoy our products responsibly this Festive Season,” she said.
Where to catch the upcoming Tusker beer festivals
The celebrations will continue in several towns across the country over the coming weeks, with more entertainment, beer experiences and promotions planned.
Here is the upcoming schedule:
- November 14: Space Next Door, Nakuru
- November 14: Black Pearl, Kisumu
- November 21: Big Tree, Mombasa
- November 28: Gawanaz, Nanyuki
- December 5: Al Capone, Nakuru
- December 5: Klassique Lounge, Nyeri
- December 12: Java Blue Lounge, Embu
Beyond the live entertainment, beer enthusiasts can also look forward to flash sales and exclusive discounts on selected KBL products, including lagers, stouts, ciders and malts.
The promotions will be available at supermarkets and through select e-commerce partners.
Consumers can follow Tusker Kenya on Instagram and Facebook for updates on upcoming festivals and promotions.
